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  • Proving Health-Advertising Claims with Science: A 2023 Legal Guide
    Proving Health-Advertising Claims with Science: A 2023 Legal Guide

    This blog explores when and how companies must support (substantiate") their health-related advertising claims. How Scientific Studies are Used to Prove Health-Advertising Claims Science is a ...

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  • Why Animal Welfare is a Rising Concern for Food Shoppers
    Why Animal Welfare is a Rising Concern for Food Shoppers

    Even with inflation and rising food costs, conscious consumers appear not to skimp on animal welfare. Nearly 60% of consumers in the US report that they’re concerned about animal welfare when it comes ...

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  • Which Federal Agencies Govern False Advertising? (21 Useful FAQs)
    Which Federal Agencies Govern False Advertising? (21 Useful FAQs)

    Three Introductory Definitions Advertising claim : a statement made about the benefits, characteristics, or performance of a product or service, which is designed to persuade the customer to make a ...

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  • Is Humane Washing of Meat and Poultry False Advertising?
    Is Humane Washing of Meat and Poultry False Advertising?

    What is Humane Washing? Humane-washing is the practice of making false or misleading claims about the treatment of farmed animals. Claims may include the conditions in which animals are born, raised, ...

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