NYC Debt Defense & fALSE ADVERTISING Attorney

Marketing and advertising Blogs

All Posts
  • Unmasking Causewashing: How it Serves as Hidden False Advertising
    Unmasking Causewashing: How it Serves as Hidden False Advertising

    I went full-throttle into false-advertising law because of the repugnancy inherent in " humanewashing ," a form of "causewashing." What is "Causewashing"? "Causewashing" is a term used to describe the ...

    Read More
  • Substantiating Health Claims: Examples of Proof (and Lack Thereof) in Advertising
    Substantiating Health Claims: Examples of Proof (and Lack Thereof) in Advertising

    This is Part III of a three-part series in which I dissect the FTC’s Health Products Compliance Guidance of 2022. Some content is fairly technical (thank you, FTC), but hopefully, I convey the larger ...

    Read More
  • False Advertising Lawsuits in New York: The Cases
    False Advertising Lawsuits in New York: The Cases

    This blog dives deep into the heart of primary legal authority with a rigorous analysis of key 2nd Circuit decisions related to food and consumer-product litigation. Allegedly ineffective "charcoal" ...

    Read More
  • Proving Health-Advertising Claims with Science: A 2023 Legal Guide
    Proving Health-Advertising Claims with Science: A 2023 Legal Guide

    This blog explores when and how companies must support (substantiate") their health-related advertising claims. How Scientific Studies are Used to Prove Health-Advertising Claims Science is a ...

    Read More
  • Mislabeling vs. Misbranding: A Practical Guide with Examples
    Mislabeling vs. Misbranding: A Practical Guide with Examples

    In general, mislabeling refers to errors or omissions on product labels , while misbranding refers to false or misleading claims or representations about the product . Quick Examples of Mislabeling: A ...

    Read More
  • Advertising Law in 2023: Health Claims Analyzed
    Advertising Law in 2023: Health Claims Analyzed

    What is the Health Products Compliance Guide of 2022? The Federal Trade Commission (FTC) has provided an overhaul to its 1998 Guidance called Dietary Supplements: An Advertising Guide for Industry. ...

    Read More