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  • Unmasking Causewashing: How it Serves as Hidden False Advertising
    Unmasking Causewashing: How it Serves as Hidden False Advertising

    I went full-throttle into false-advertising law because of the repugnancy inherent in " humanewashing," a form of "causewashing." What is "Causewashing"? "Causewashing" is a term used to describe the ...

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  • Substantiating Health Claims: Examples of Proof (and Lack Thereof) in Advertising
    Substantiating Health Claims: Examples of Proof (and Lack Thereof) in Advertising

    This is Part III of a three-part series in which I dissect the FTC’s Health Products Compliance Guidance of 2022. Some content is fairly technical (thank you, FTC), but hopefully, I convey the larger ...

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  • False Advertising Lawsuits in New York: The Cases
    False Advertising Lawsuits in New York: The Cases

    This blog dives deep into the heart of primary legal authority with a rigorous analysis of key 2nd Circuit decisions related to food and consumer-product litigation. Allegedly ineffective "charcoal" ...

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  • Pig Producer, Smithfield Foods, Loses Initial Battles in False-Advertising Lawsuits
    Pig Producer, Smithfield Foods, Loses Initial Battles in False-Advertising Lawsuits

    Two recent lawsuits against Smithfield Foods are not going its way in the District of Columbia. Both lawsuits allege false advertising by Smithfield. One case asserts that Smithfield Foods misled ...

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